In the ninth PROpulsion capsule, Marketing & Communications Manager Laurence Desmarchais shares insights into the vital role of marketing at Produlith. As a central hub connecting sales and operations, the marketing department also serves as the brand’s ambassador. Internally, the team works to highlight the brilliance of Produlith’s employees, products, and services across various platforms. Externally, marketing supports the sales team by providing valuable tools to guide prospecting efforts. What Laurence finds most fulfilling in her role is the ability to shape Produlith’s image and showcase the company’s expertise and values to its fullest potential.